Couch Potato, Calling Carrot

I'm cleaning out some drawers and came across this b&w spot illustration I did for Ogilvy & Mather a number of years ago (note the styles of televisions) and brought a smile to my face.  It had something to do with people who watched "Selly Telly," like QVC, and were either "Couch Potatoes" or "Calling Carrots." I don't think "Calling Carrots" ever caught on.